Thursday, March 27, 2014

The Importance of Shows: Mayer,Viana, Melanson

We’ve asked several illustrators to comment on why they enter shows and in particular why they enter our 3x3 Shows. We’ll be sharing their comments over the next several weeks as we lead up to our show deadline. Here are a couple of short and sweet responses.

“For me, entering shows is a great way to add prestige to your work. It’s an inexpensive way to get your work in front of top art directors and designers. It’s also a great pleasure to write an art director you’ve worked with and tell them, ‘Hey SooJin, That piece we did together won a gold medal!’ Now how great is that?”

“In today’s digital age, characterized by its immense overflow of content, it has become increasingly difficult to draw attention to your work, good as it may be, while it swirls in a flurry of ever growing distractions. Curation has become key and illustration shows remain some of the top curators in this field. They lift your work up from the stream and display it amongst of some of the best illustrators around.”

“The annuals have always been an important part of my promotional efforts. For me it’s just another good way of getting my work out there and it’s a pretty inexpensive one too. I must say I still love books and I really enjoy looking at great art in print. It’s very inspiring and stimulating. 3x3 is certainly one of the best shows to see what is happening in the illustration world right now.”

The 3x3 International Illustration Annual No 11 deadline is fast approaching, all entries must be uploaded or postmarked no later than Monday, March 31.


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